{"id":6708,"date":"2022-08-23T19:23:53","date_gmt":"2022-08-23T10:23:53","guid":{"rendered":"https:\/\/line-sm.com\/blog\/?p=6708"},"modified":"2025-04-02T15:42:33","modified_gmt":"2025-04-02T06:42:33","slug":"btoc-crm-tool","status":"publish","type":"post","link":"https:\/\/line-sm.com\/blog\/btoc-crm-tool\/","title":{"rendered":"\u3010BtoC\u3011CRM\u30c4\u30fc\u30eb\u306e\u9078\u3073\u65b9\u3068\u304a\u3059\u3059\u3081\u306f\uff1f\u6210\u529f\u4e8b\u4f8b\u3082\u3054\u7d39\u4ecb"},"content":{"rendered":"<p><span class=\"st-mymarker-s\">BtoC\u5411\u3051CRM\u30c4\u30fc\u30eb\u306e\u9078\u3073\u65b9\u306b\u306f\u3001\u30dd\u30a4\u30f3\u30c8\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p>\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001CRM\u306e\u5f79\u5272\u306b\u3064\u3044\u3066\u8aac\u660e\u3057\u3001CRM\u30c4\u30fc\u30eb\u306e\u9078\u3073\u65b9\u3084\u304a\u3059\u3059\u3081\u30b5\u30fc\u30d3\u30b9\u3092\u3054\u7d39\u4ecb\u3057\u3066\u3044\u304d\u307e\u3059\u3002\u6210\u529f\u4e8b\u4f8b\u3082\u63b2\u8f09\u3057\u307e\u3059\u306e\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306e\u65b9\u306f\u3001\u305c\u3072\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h2>BtoC\u3067\u306eCRM\u306e\u5f79\u5272\u306f\uff1f<\/h2>\n<p>\u307e\u305a\u306f\u3001\u300cCRM\u3068\u306f\u4f55\u304b\uff1f\u300d\u300cBtoC\u3067\u306eCRM\u306f\u3069\u3046\u3044\u3046\u3082\u306e\u306a\u306e\u304b\uff1f\u300d\u306b\u3064\u3044\u3066\u3001\u3054\u7d39\u4ecb\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<h3>CRM\u3068\u306f?\u53d6\u308a\u7d44\u3080\u30e1\u30ea\u30c3\u30c8<\/h3>\n<p><span class=\"st-mymarker-s\">CRM\u306f\u3001Customer Relationship Management\u306e\u7565\u3067\u3001\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u3092\u7ba1\u7406\u3059\u308b\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002<\/span>\u307e\u305f\u3001\u305d\u306e\u969b\u306b\u5229\u7528\u3059\u308b\u30c4\u30fc\u30eb\u3092\u6307\u3059\u5834\u5408\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>1\u5ea6\u3060\u3051\u306e\u30b5\u30fc\u30d3\u30b9\u63d0\u4f9b\u3068\u3057\u3066\u7d42\u308f\u3089\u305b\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u3092\u9577\u671f\u7684\u306b\u6df1\u3081\u3066\u3044\u304f\u3053\u3068\u3067\u3001<strong>\u9867\u5ba2\u306e\u6e80\u8db3\u5ea6\u3092\u4e0a\u3052\u308b\u3068\u3068\u3082\u306b\u3001\u5b89\u5b9a\u3057\u305f\u5229\u76ca\u3092\u4e0a\u3052\u3066\u3044\u3053\u3046<\/strong>\u3068\u3044\u3046\u8003\u3048\u65b9\u3067\u3059\u3002<\/p>\n<p>\u96e3\u3057\u3044\u3053\u3068\u3067\u306f\u306a\u304f\u3001\u65e5\u5e38\u3067\u4f53\u9a13\u3059\u308b\u3088\u3046\u306a\u4ee5\u4e0b\u306e\u53d6\u308a\u7d44\u307f\u304c\u3001CRM\u306b\u3042\u305f\u308a\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u3044\u3064\u3082\u5229\u7528\u3057\u3066\u3044\u308b\u98f2\u98df\u5e97\u304b\u3089\u3001\u6b21\u56de\u5229\u7528\u3067\u304d\u308b\u5272\u5f15\u30af\u30fc\u30dd\u30f3\u3092\u3082\u3089\u3063\u305f<\/li>\n<li>\u304a\u6c17\u306b\u5165\u308a\u306e\u5316\u7ca7\u54c1\u30d6\u30e9\u30f3\u30c9\u304b\u3089\u3001\u65b0\u5546\u54c1\u306e\u7279\u5225\u30a4\u30d9\u30f3\u30c8\u306e\u6848\u5185\u304c\u6765\u305f<\/li>\n<li>\u7f8e\u5bb9\u5ba4\u3067\u3001\u30b9\u30bf\u30f3\u30d7\u30ab\u30fc\u30c9\u3092\u3082\u3089\u3063\u305f<\/li>\n<\/ul>\n<h3>\u3010BtoB\u3011\u3068\u3010BtoC\u3011\u306eCRM\u306f\u4f55\u304c\u9055\u3046\u306e\u304b\uff1f<\/h3>\n<p><strong>\u4f01\u696d\u3092\u5bfe\u8c61\u306b\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3059\u308bBtoC<\/strong>\u3068\u3001<strong>\u6d88\u8cbb\u8005\u3092\u5bfe\u8c61\u306b\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3059\u308bBtoC<\/strong>\u3067\u306f\u3001CRM\u306e\u53d6\u308a\u7d44\u307f\u65b9\u304c\u5c11\u3057\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n<div class=\"st-mybox st-mybox-class\" style=\"background:#ffffff;border-color:#ccc;border-width:2px;border-radius:2px;margin: 25px 0 25px 0;\"><div class=\"st-in-mybox\">\n<p><strong>BtoB\u306e\u7279\u5fb4<\/strong><\/p>\n<p>\u5229\u7528\u5ba2\u306e\u30a2\u30d5\u30bf\u30fc\u30d5\u30a9\u30ed\u30fc\u3084\u7d99\u7d9a\u30b5\u30dd\u30fc\u30c8\u3092\u884c\u3046\u3002\u7d99\u7d9a\u7387\u306e\u30a2\u30c3\u30d7\u3068\u3001\u4ed6\u30b5\u30fc\u30d3\u30b9\u306e\u8cfc\u5165\u304c\u76ee\u6a19\u306b\u306a\u308b\u5834\u5408\u304c\u4e00\u822c\u7684\u3002\u5229\u7528\u5ba2\u3054\u3068\u306b\u55b6\u696d\u62c5\u5f53\u304c\u3064\u304f\u5834\u5408\u3082\u591a\u3044\u3002\u305d\u306e\u5834\u5408\u30011\u4eba\u306e\u55b6\u696d\u304c\u62c5\u5f53\u3067\u304d\u308b\u5229\u7528\u5ba2\u306e\u6570\u306f\u5236\u9650\u3055\u308c\u308b\u304c\u3001\u30b5\u30dd\u30fc\u30c8\u306e\u8cea\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/p>\n<\/div><\/div>\n<div class=\"st-mybox st-mybox-class\" style=\"background:#ffffff;border-color:#ccc;border-width:2px;border-radius:2px;margin: 25px 0 25px 0;\"><div class=\"st-in-mybox\">\n<p><strong>BtoC\u306e\u7279\u5fb4<\/strong><\/p>\n<p>BtoB\u3068\u540c\u69d8\u306b\u3001\u5229\u7528\u5ba2\u306e\u30a2\u30d5\u30bf\u30fc\u30d5\u30a9\u30ed\u30fc\u3084\u7d99\u7d9a\u30b5\u30dd\u30fc\u30c8\u3092\u884c\u3046\u3002<strong>\u7d99\u7d9a\u7387\u306e\u30a2\u30c3\u30d7\u3068\u3001\u4ed6\u30b5\u30fc\u30d3\u30b9\u306e\u8cfc\u5165\u3001\u3055\u3089\u306b\u3001\u5546\u54c1\u306e\u53e3\u30b3\u30df\u3084\u7d39\u4ecb\u306a\u3069\u306e\u300c\u8a8d\u77e5\u62e1\u5927\u300d\u3092\u76ee\u6a19\u306b\u3059\u308b<\/strong>\u5834\u5408\u3082\u3042\u308b\u3002<\/p>\n<p>BtoB\u3068\u7570\u306a\u308b\u306e\u306f\u3001\u6d88\u8cbb\u8005\u306f\u8907\u6570\u306e\u9078\u629e\u80a2\u3092\u884c\u304d\u6765\u3059\u308b\u3068\u3044\u3046\u3053\u3068\u3002<strong>\u5e38\u306b\u3055\u307e\u3056\u307e\u306a\u30b5\u30fc\u30d3\u30b9\u304c\u8eab\u8fd1\u306b\u6ea2\u308c\u3066\u3044\u308b\u306e\u3067\u3001\u4ed6\u306e\u30b5\u30fc\u30d3\u30b9\u3092\u8a66\u3057\u305f\u308a\u3001\u6d41\u884c\u308a\u306e\u5546\u54c1\u306b\u4e57\u308a\u63db\u3048\u308b\u5834\u5408\u3082\u3042\u308b\u3002<\/strong>\u300c\u3069\u3046\u3059\u308c\u3070\u3001\u304a\u5ba2\u3055\u307e\u306b\u30ea\u30d4\u30fc\u30bf\u30fc\u3084\u30d5\u30a1\u30f3\u306b\u306a\u3063\u3066\u3082\u3089\u3048\u308b\u306e\u304b\uff1f\u300d\u3068\u3044\u3046\u8996\u70b9\u3092\u6301\u3061\u306a\u304c\u3089\u3001\u5909\u5316\u306e\u30b9\u30d4\u30fc\u30c9\u3092\u63b4\u307f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30cb\u30fc\u30ba\u306b\u7684\u78ba\u306b\u5bfe\u5fdc\u3057\u3066\u3044\u304f\u3053\u3068\u304c\u5927\u5207\u306b\u306a\u308b\u3002<\/p>\n<\/div><\/div>\n<h3>CRM\u30fbMA\u30fbSFA\u306e\u9055\u3044<\/h3>\n<p>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u9818\u57df\u3067\u306f\u3001\u300cCRM\u300d\u300cMA\u300d\u300cSFA\u300d\u3068\u3044\u3046\u8a00\u8449\u304c\u51fa\u3066\u304f\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u7528\u8a9e\u306f\u3001<strong>\u300c\u9867\u5ba2\u306e\u60c5\u5831\u3092\u5f97\u3066\u300d\u300c\u8cfc\u5165\u3084\u7533\u3057\u8fbc\u307f\u306b\u3064\u306a\u3052\u3066\u300d\u300c\u7d99\u7d9a\u7684\u306b\u5229\u7528\u3057\u3066\u3082\u3089\u3046\u300d\u3068\u3044\u3046\u6bb5\u968e\u306b\u308f\u3051<\/strong>\u3001<strong>\u305d\u306e\u969b\u306b\u5229\u7528\u3059\u308b\u30c4\u30fc\u30eb\u3092\u8868\u3059<\/strong>\u8a00\u8449\u3067\u3059\u3002<\/p>\n<p><span style=\"font-size: 90%;\">* \u6bb5\u968e\u306f\u3001\u3055\u3089\u306b\u7d30\u304b\u304f\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u304c\u3001\u3053\u3053\u3067\u306f\u5206\u304b\u308a\u3084\u3059\u304f3\u6bb5\u968e\u3067\u3054\u8aac\u660e\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<div id=\"attachment_7635\" style=\"width: 930px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-7635\" class=\"wp-image-7635 size-large\" src=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2022\/08\/29125738\/4c6c3d67502748935de9d6dd9784643f-1024x597.png\" alt=\"CRM\u30fbMA\u30fbSFA\u306e\u9055\u3044\" width=\"920\" height=\"536\" srcset=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2022\/08\/29125738\/4c6c3d67502748935de9d6dd9784643f-1024x597.png 1024w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2022\/08\/29125738\/4c6c3d67502748935de9d6dd9784643f-300x175.png 300w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2022\/08\/29125738\/4c6c3d67502748935de9d6dd9784643f-768x448.png 768w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2022\/08\/29125738\/4c6c3d67502748935de9d6dd9784643f-1536x896.png 1536w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2022\/08\/29125738\/4c6c3d67502748935de9d6dd9784643f-2048x1195.png 2048w\" sizes=\"(max-width: 920px) 100vw, 920px\" \/><p id=\"caption-attachment-7635\" class=\"wp-caption-text\">CRM\u30fbMA\u30fbSFA\u306e\u9055\u3044<\/p><\/div>\n<ul>\n<li>MA\uff1aMarketing Automation\u306e\u7565\u3002\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u81ea\u52d5\u5316\u3059\u308b\u30c4\u30fc\u30eb<\/li>\n<li>SFA\uff1aSales Force Automation\u306e\u7565\u3002\u55b6\u696d\u652f\u63f4\u306e\u969b\u306b\u5229\u7528\u3059\u308b\u30c4\u30fc\u30eb<\/li>\n<li>CRM\uff1aCustomer Relationship Management\u306e\u7565\u3002\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u3092\u7ba1\u7406\u3059\u308b\u3053\u3068\u3002\u307e\u305f\u305d\u306e\u30c4\u30fc\u30eb<\/li>\n<\/ul>\n<p>\u3053\u3053\u3067\u5c11\u3057\u3084\u3084\u3053\u3057\u3044\u306e\u306f\u3001<span class=\"st-mymarker-s\">MA\u30fbSFA\u30fbCRM\u306e\u30c4\u30fc\u30eb\u306f\u30011\u3064\u306e\u30c4\u30fc\u30eb\u3067\u5b8c\u7d50\u3059\u308b\u3053\u3068\u3082\u3042\u308b\u3068\u3044\u3046\u3053\u3068\u3002<\/span>\u7279\u306bBtoC\u306e\u5834\u5408\u306f\u3001\u30c4\u30fc\u30eb\u304c\u4e00\u3064\u306b\u307e\u3068\u307e\u3063\u3066\u3044\u308b\u3053\u3068\u3082\u591a\u3044\u306e\u3067\u3001MA\u30c4\u30fc\u30eb\u3067\u3082CRM\u3092\u30ab\u30d0\u30fc\u3059\u308b\u3053\u3068\u3082\u3042\u308c\u3070\u3001CRM\u30c4\u30fc\u30eb\u3067\u3082MA\u3068\u3057\u3066\u5229\u7528\u3067\u304d\u308b\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<h2>CRM\u306f\u306a\u305c\u5fc5\u8981\u306a\u306e\u304b\uff1f<\/h2>\n<p>CRM\u306b\u3064\u3044\u3066\u8272\u3005\u3068\u3054\u7d39\u4ecb\u3057\u3066\u304d\u307e\u3057\u305f\u3002\u6700\u8fd1\u3067\u306f\u3001\u7279\u306bCRM\u304c\u91cd\u8981\u3060\u3068\u8a00\u308f\u308c\u3066\u3044\u307e\u3059\u3002\u306a\u305c\u3001\u3053\u3093\u306a\u306b\u3082CRM\u306e\u91cd\u8981\u6027\u304c\u5897\u3057\u305f\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/p>\n<p>\u305d\u308c\u306f\u3001<strong>\u6d88\u8cbb\u8005\u3092\u53d6\u308a\u5dfb\u304f\u74b0\u5883<\/strong>\u304c\u5927\u304d\u304f\u5909\u308f\u3063\u3066\u304d\u305f\u304b\u3089\u3067\u3059\u3002\u5177\u4f53\u7684\u306b3\u3064\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3>\u3010\u4fa1\u5024\u306e\u5909\u5316\u3011\u30e2\u30ce\u3088\u308a\u30b3\u30c8\u304c\u3088\u308a\u5927\u5207\u306b<\/h3>\n<p>\u79c1\u305f\u3061\u306f\u7269\u3092\u8cb7\u3046\u3068\u304d\u3001\u8cb7\u3063\u3066\u7d42\u308f\u308a\u3067\u306f\u306a\u304f\u3001\u300c\u8cb7\u3046\u524d\u300d\u3084\u300c\u8cb7\u3063\u305f\u5f8c\u300d\u306b\u3082\u3001\u3055\u307e\u3056\u307e\u306a\u4f53\u9a13\u3092\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001SNS\u3092\u898b\u3066\u3044\u308b\u3068\u6c17\u306b\u306a\u308b\u5546\u54c1\u306b\u51fa\u4f1a\u3044\u3001\u305d\u306e\u5546\u54c1\u3092\u4f7f\u3063\u3066\u3044\u308b\u4eba\u305f\u3061\u306e\u53e3\u30b3\u30df\u3092\u63a2\u3057\u3001EC\u30b5\u30a4\u30c8\u3067\u8cfc\u5165\u3057\u3066\u3001\u4f7f\u7528\u3057\u305f\u611f\u60f3\u3092\u3001SNS\u306b\u30a2\u30c3\u30d7\u3057\u305f\u308a\u3057\u307e\u3059\u3002<\/p>\n<p>\u4ed6\u306b\u3082\u3001\u6d0b\u670d\u3092\u8cb7\u3046\u3068\u304d\u306b\u3001\u597d\u304d\u306a\u30b7\u30e7\u30c3\u30d7\u5e97\u54e1\u3055\u3093\u3068\u4f1a\u8a71\u3057\u305f\u308a\u3001\u63d0\u6848\u3057\u3066\u3082\u3089\u3046\u3053\u3068\u3092\u697d\u3057\u307f\u306b\u3059\u308b\u4eba\u3082\u3044\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u3053\u308c\u306f\u3001\u4fa1\u5024\u304c\u3042\u308b\u3082\u306e\u304c\u3001\u300c\u30e2\u30ce\u300d\u304b\u3089\u300c\u30b3\u30c8\u300d\u306b\u5909\u5316\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u8868\u3057\u307e\u3059\u3002\u5546\u54c1\u3088\u308a\u3082\u3001\u5546\u54c1\u3092\u8cb7\u3046\u524d\u3084\u8cb7\u3063\u305f\u5f8c\u306e\u4f53\u9a13\u3092\u30c8\u30fc\u30bf\u30eb\u3067\u8a55\u4fa1\u3057\u3066\u3001\u305d\u306e\u30b5\u30fc\u30d3\u30b9\u306e\u30d5\u30a1\u30f3\u306b\u306a\u3063\u3066\u3044\u304d\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001<strong>\u8cfc\u5165\u5f8c\u306e\u30d5\u30a9\u30ed\u30fc\u3084\u3001\u9577\u671f\u7684\u306a\u95a2\u4fc2\u306e\u69cb\u7bc9\u306e\u91cd\u8981\u6027\u304c\u5897\u3057\u3066\u3044\u308b<\/strong>\u306e\u3067\u3059\u3002<\/p>\n<h3>\u8907\u6570\u30c1\u30e3\u30cd\u30eb\u306e\u4f7f\u3044\u5206\u3051<\/h3>\n<p>\u30b9\u30de\u30db\u3092\u4f7f\u3063\u3066\u3001\u5927\u91cf\u306a\u60c5\u5831\u306b\u3075\u308c\u308b\u751f\u6d3b\u304c\u5f53\u305f\u308a\u524d\u306b\u306a\u3063\u3066\u304d\u307e\u3057\u305f\u3002<\/p>\n<p>\u4e00\u6614\u524d\u306f\u3001\u30a2\u30af\u30bb\u30b9\u3059\u308b\u60c5\u5831\u306f\u3001\u7d19\u5a92\u4f53\u3084\u30de\u30b9\u30e1\u30c7\u30a3\u30a2\u3001\u30cd\u30c3\u30c8\u691c\u7d22\u3084\u30e1\u30fc\u30eb\u306a\u3069\u304c\u4e00\u822c\u7684\u3067\u3057\u305f\u3002\u6700\u8fd1\u3067\u306f\u3001\u305d\u308c\u3089\u306b\u52a0\u3048\u3066\u3001<strong>\u30a2\u30d7\u30ea\u3084SNS\u306a\u3069\u306e\u5229\u7528\u304c\u4e3b\u6d41<\/strong>\u306b\u306a\u3063\u3066\u304d\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3053\u306e\u3088\u3046\u306b\u3001<strong>\u6d88\u8cbb\u8005\u306f\u591a\u69d8\u306a\u30c1\u30e3\u30cd\u30eb\u3092\u4f7f\u3044\u5206\u3051\u3066\u3001\u81ea\u5206\u306b\u95a2\u308f\u308a\u304c\u3042\u308b\u60c5\u5831\u3092\u53ce\u96c6\u3057\u3066\u3044\u307e\u3059\u3002<\/strong><\/p>\n<h3>\u81ea\u5206\u306b\u3074\u3063\u305f\u308a\u5408\u3046\u60c5\u5831\u3060\u3051\u6b32\u3057\u3044<\/h3>\n<p>\u8907\u6570\u30c1\u30e3\u30cd\u30eb\u3092\u4f7f\u3044\u5206\u3051\u306a\u3089\u3001\u5927\u91cf\u306e\u60c5\u5831\u306b\u63a5\u3057\u3066\u3044\u308b\u79c1\u305f\u3061\u306f\u3001\u3068\u306b\u304b\u304f\u305f\u304f\u3055\u3093\u306e\u9078\u629e\u80a2\u3092\u6301\u3063\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u307b\u3069\u591a\u3044\u3068\u3001\u9078\u3076\u306e\u306f\u5927\u5909\u3067\u3059\u3002<\/p>\n<p>\u305d\u3053\u3067\u79c1\u305f\u3061\u306f\u3001<strong>\u81ea\u5206\u306e\u597d\u304d\u306a\u3082\u306e\u3084\u597d\u304d\u306a\u4eba\u306e\u60c5\u5831\u3084\u3001\u81ea\u5206\u306b\u30d4\u30c3\u30bf\u30ea\u5408\u3046\u60c5\u5831\u3092\u3001\u7121\u610f\u8b58\u306b\u9078\u3093\u3067\u53d7\u3051\u53d6\u3063\u3066\u3044\u307e\u3059\u3002<\/strong><\/p>\n<p>\u9006\u306b\u3044\u3046\u3068\u3001\u6d88\u8cbb\u8005\u304c\u597d\u304d\u306a\u3082\u306e\u3001\u3082\u3057\u304f\u306f\u6d88\u8cbb\u8005\u306b\u30d4\u30c3\u30bf\u30ea\u5408\u3046\u3082\u306e\u3057\u304b\u3001\u53cd\u5fdc\u3055\u308c\u306b\u304f\u304f\u306a\u3063\u3066\u304d\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3064\u307e\u308a\u3001<strong>\u6d88\u8cbb\u8005\u306e\u3053\u3068\u3092\u6df1\u304f\u77e5\u308a\u95a2\u4fc2\u3092\u9577\u671f\u7684\u306b\u7bc9\u304f\u3053\u3068\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u6700\u9069\u306a\u60c5\u5831\u3092\u30d4\u30f3\u30dd\u30a4\u30f3\u30c8\u3067\u63d0\u4f9b\u3057\u3001\u30d5\u30a1\u30f3\u306b\u306a\u3063\u3066\u3082\u3089\u3046<\/strong>\u3053\u3068\u304c\u3001\u30ea\u30d4\u30fc\u30c8\u306b\u81f3\u308b\u65b9\u6cd5\u3068\u3057\u3066\u3001\u3068\u3066\u3082\u91cd\u8981\u306b\u306a\u3063\u3066\u3044\u308b\u306e\u3067\u3059\u3002<\/p>\n<h2>BtoC\u306eCRM\u306b\u53d6\u308a\u7d44\u3093\u3060\u6210\u529f\u4e8b\u4f8b<\/h2>\n<p>\u3053\u3053\u3067\u3001BtoC\u306eCRM\u306b\u53d6\u308a\u7d44\u3093\u3060\u6210\u529f\u4e8b\u4f8b\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<p>\u5f53\u793e\u306e<a href=\"https:\/\/line-sm.com\/\">Liny<\/a>\u3068\u3044\u3046\u3001LINE\u306eCRM\u30c4\u30fc\u30eb\u3092\u4f7f\u3063\u305f\u304a\u5ba2\u3055\u307e\u4e8b\u4f8b\u3067\u3059\u3002<\/p>\n<div class=\"st-mybox st-mybox-class\" style=\"background:#ffffff;border-color:#ccc;border-width:2px;border-radius:2px;margin: 25px 0 25px 0;\"><div class=\"st-in-mybox\">\n<p>\u4f4f\u307e\u3044\u3068\u66ae\u3089\u3057\u306b\u95a2\u308f\u308b\u8c4a\u5bcc\u306a\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3066\u3044\u308b\u3001\u3068\u3042\u308b\u4f01\u696d\u3002\u65b0\u7bc9\u4f4f\u5b85\u306e\u5f15\u304d\u6e21\u3057\u5f8c\u306b\u3082\u3001\u3055\u307e\u3056\u307e\u306a\u4f4f\u307e\u3044\u306b\u95a2\u3059\u308b\u60c5\u5831\u63d0\u4f9b\u3092\u3057\u3066\u3001\u30a2\u30d5\u30bf\u30fc\u30d5\u30a9\u30ed\u30fc\u306e\u30b5\u30fc\u30d3\u30b9\u306b\u7e4b\u3052\u305f\u3044\u3068\u8003\u3048\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n<p>\u305d\u3053\u3067\u53d6\u308a\u5165\u308c\u305f\u306e\u304cLINE\u516c\u5f0f\u30a2\u30ab\u30a6\u30f3\u30c8\u3002\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u914d\u4fe1\u3059\u308b\u3068\u3001\u3059\u3050\u306b\u898b\u3066\u3082\u3089\u3048\u308b\u306e\u3067\u3001\u30a4\u30d9\u30f3\u30c8\u306e\u6848\u5185\u306a\u3069\u306b\u6d3b\u7528\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3067\u3059\u304c\u3001\u8c4a\u5bcc\u306a\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u8cc3\u8cb8\u3084\u30a2\u30d1\u30fc\u30c8\u3092\u63a2\u3057\u3066\u3044\u308b\u304a\u5ba2\u3055\u3093\u3082\u305d\u306eLINE\u306b\u542b\u307e\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"wp-image-6718 size-medium aligncenter\" src=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2022\/08\/18144701\/720f8cb755d117f8d6c9595d4ad749ca-300x169.png\" alt=\"\u5bb6\u306e\u30a4\u30e9\u30b9\u30c8\" width=\"300\" height=\"169\" srcset=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2022\/08\/18144701\/720f8cb755d117f8d6c9595d4ad749ca-300x169.png 300w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2022\/08\/18144701\/720f8cb755d117f8d6c9595d4ad749ca-1024x576.png 1024w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2022\/08\/18144701\/720f8cb755d117f8d6c9595d4ad749ca-768x432.png 768w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2022\/08\/18144701\/720f8cb755d117f8d6c9595d4ad749ca-1536x864.png 1536w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2022\/08\/18144701\/720f8cb755d117f8d6c9595d4ad749ca.png 1920w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>\u30e6\u30fc\u30b6\u30fc\u306b\u30d4\u30c3\u30bf\u30ea\u5408\u3046\u60c5\u5831\u3060\u3051\u3092\u914d\u4fe1\u3057\u305f\u3044\u3068\u601d\u3044\u3001\u53d6\u308a\u5165\u308c\u305f\u306e\u304c\u300cLiny\u300d\u3002\u3053\u306eCRM\u30c4\u30fc\u30eb\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u304a\u5ba2\u3055\u3093\u306b\u30a2\u30f3\u30b1\u30fc\u30c8\u3092\u53d6\u3063\u3066\u3001<strong>\u500b\u3005\u306e\u304a\u5ba2\u3055\u3093\u304c\u6b32\u3057\u3044\u60c5\u5831\u3060\u3051\u3092\u914d\u4fe1\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd<\/strong>\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n<p>Liny\u3092\u4f7f\u3044\u306a\u304c\u3089\u3001<strong>1\u5ea6\u304a\u5ba2\u3055\u3093\u306b\u306a\u3063\u305f\u30e6\u30fc\u30b6\u30fc\u306e\u60c5\u5831\u3092\u84c4\u7a4d\u3057\u3066\u3044\u304d\u3001\u9577\u671f\u7684\u306b\u95a2\u4fc2\u3092\u6df1\u3081\u306a\u304c\u3089\u3001\u30a4\u30d9\u30f3\u30c8\u3084\u65b0\u30b5\u30fc\u30d3\u30b9\u306e\u6848\u5185\u306b\u3064\u306a\u3052\u3066\u3044\u307e\u3059<\/strong>\u3002<\/p>\n<\/div><\/div>\n<p><a class=\"btn-y\" href=\"https:\/\/line-sm.com\/\">Liny\u306e\u8a73\u7d30\u306f\u3053\u3061\u3089<\/a><\/p>\n<h2>BtoC\u306eCRM\u3067\u5931\u6557\u3057\u306a\u3044\u305f\u3081\u306e3\u3064\u306e\u30dd\u30a4\u30f3\u30c8<\/h2>\n<p>CRM\u306e\u30c4\u30fc\u30eb\u306e\u9078\u3073\u65b9\u3092\u3054\u7d39\u4ecb\u3059\u308b\u524d\u306b\u3001BtoC\u306eCRM\u3067\u5931\u6557\u3057\u306a\u3044\u305f\u3081\u306e3\u3064\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3>1. \u8ab2\u984c\u3084\u76ee\u7684\u3092\u660e\u78ba\u306b\u3059\u308b<\/h3>\n<p>\u307e\u305a\u306f\u3001CRM\u30c4\u30fc\u30eb\u3092\u5165\u308c\u3088\u3046\u3068\u601d\u3063\u305f\u300c\u8ab2\u984c\u300d\u3084\u300c\u76ee\u7684\u300d\u3092\u660e\u78ba\u306b\u3057\u307e\u3057\u3087\u3046\u3002\u3068\u3044\u3046\u306e\u3082\u3001CRM\u30c4\u30fc\u30eb\u306b\u306f\u305f\u304f\u3055\u3093\u306e\u7a2e\u985e\u304c\u3042\u308a\u3001\u305d\u308c\u305e\u308c\u306b\u7279\u5fb4\u304c\u3042\u308a\u3001\u63d0\u4f9b\u3059\u308b\u6a5f\u80fd\u3082\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u305d\u306e\u8c4a\u5bcc\u306a\u30b5\u30fc\u30d3\u30b9\u306e\u4e2d\u304b\u3089\u9078\u3076\u305f\u3081\u306b\u306f\u3001CRM\u30c4\u30fc\u30eb\u3092\u5c0e\u5165\u3059\u308b\u76ee\u7684\u304c\u660e\u78ba\u3067\u306a\u3044\u3068\u3001\u306a\u304b\u306a\u304b\u9078\u3079\u307e\u305b\u3093\u3002<strong>\u300c\u306a\u305c\u5c0e\u5165\u3057\u305f\u3044\u306e\u304b\uff1f\u300d\u300c\u5c0e\u5165\u3057\u3066\u3069\u3093\u306a\u3053\u3068\u3092\u9054\u6210\u3057\u305f\u3044\u306e\u304b\uff1f\u300d<\/strong>\u3092\u660e\u3089\u304b\u306b\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>2. \u30e6\u30fc\u30b6\u30fc\u306e\u52d5\u7dda\u3092\u8003\u3048\u308b<\/h3>\n<p>\u6b21\u306b\u3001\u9867\u5ba2\u306e\u52d5\u7dda\u3082\u8003\u3048\u307e\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001CRM\u30c4\u30fc\u30eb\u306e\u4e2d\u306b\u306f\u3001\u300c\u30e1\u30fc\u30eb\u300d\u3067\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u914d\u4fe1\u3067\u304d\u308b\u6a5f\u80fd\u3092\u6301\u3063\u305f\u3082\u306e\u3082\u591a\u3044\u3067\u3057\u3087\u3046\u3002\u30e1\u30fc\u30eb\u3067\u306e\u914d\u4fe1\u306f\u3001BtoB\u306e\u30b5\u30fc\u30d3\u30b9\u306e\u5834\u5408\u306f\u9069\u3057\u3066\u3044\u307e\u3059\u304c\u3001BtoC\u306e\u5834\u5408\u306f\u4e8b\u60c5\u304c\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u6d88\u8cbb\u8005\u306e\u60c5\u5831\u53ce\u96c6\u3068\u3057\u3066\u306f\u3001\u30e1\u30fc\u30eb\u3067\u306f\u306a\u304f\u3001<strong>SNS\u3084LINE\u3001\u30a2\u30d7\u30ea\u3067\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u78ba\u8a8d\u3059\u308b\u307b\u3046\u304c\u65ad\u7136\u591a\u304f\u306a\u3063\u3066\u304d\u3066\u3044\u307e\u3059<\/strong>\u3002\u3064\u307e\u308a\u3001SNS\u3084LINE\u3001\u30a2\u30d7\u30ea\u3067\u306e\u60c5\u5831\u914d\u4fe1\u304c\u53ef\u80fd\u306a\u30c4\u30fc\u30eb\u3092\u9078\u3093\u3060\u307b\u3046\u304c\u9069\u5207\u306a\u5834\u5408\u3082\u591a\u3044\u306e\u3067\u3059\u3002<\/p>\n<h3>3. \u81ea\u793e\u306b\u5408\u3063\u305f\u30b5\u30fc\u30d3\u30b9\u3092\u9078\u3076<\/h3>\n<p>\u6700\u5f8c\u306f\u3001\u81ea\u793e\u306b\u3042\u3063\u305f\u30b5\u30fc\u30d3\u30b9\u3092\u9078\u3076\u3053\u3068\u3067\u3059\u3002<\/p>\n<p>\u30e6\u30fc\u30b6\u30fc\u306e\u52d5\u7dda\u3082\u91cd\u8981\u3067\u3059\u304c\u3001<strong>\u81ea\u793e\u3067\u306e\u9867\u5ba2\u60c5\u5831\u306e\u7ba1\u7406\u304c\u3057\u3084\u3059\u3044\u3053\u3068\u3082\u91cd\u8981<\/strong>\u3067\u3059\u3002\u9867\u5ba2\u60c5\u5831\u306e\u53d6\u5f97\u3084\u84c4\u7a4d\u3092\u3069\u3046\u3084\u3063\u3066\u884c\u3046\u306e\u304b\uff1f\u307e\u305f\u3001\u7ba1\u7406\u30b3\u30b9\u30c8\u306f\u3069\u308c\u3050\u3089\u3044\u306a\u306e\u304b\uff1f\u3068\u3044\u3046\u8996\u70b9\u3082\u6301\u3063\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<div class=\"st-mybox st-mybox-class\" style=\"background:#ffffff;border-color:#ccc;border-width:2px;border-radius:2px;margin: 25px 0 25px 0;\"><div class=\"st-in-mybox\">\n<p><strong>CRM\u30c4\u30fc\u30eb\u306a\u306e\u304b\uff1fMA\u30c4\u30fc\u30eb\u306a\u306e\u304b\uff1f<\/strong><\/p>\n<p>\u9867\u5ba2\u60c5\u5831\u306e\u53d6\u5f97\u3084\u84c4\u7a4d\u3092\u3059\u308b\u30c4\u30fc\u30eb\u306f\u3001MA\u30c4\u30fc\u30eb\u3068\u3082\u8a00\u3044\u307e\u3059\u304c\u3001\u305d\u306e\u30c4\u30fc\u30eb\u3067\u9867\u5ba2\u306b\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u9001\u308b\u3053\u3068\u304c\u3067\u304d\u308c\u3070\u3001CRM\u30c4\u30fc\u30eb\u3067\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p><strong>\u4f8b\u3048\u3070\u3001\u5f53\u793e\u306eLiny\u306f\u3001\u6d88\u8cbb\u8005\u306e\u60c5\u5831\u3092\u53d6\u5f97\u3057\u3066\u3001\u8cfc\u5165\u306b\u81f3\u308b\u307e\u3067\u306e\u30e1\u30c3\u30bb\u30fc\u30b8\u914d\u4fe1\u3082\u3067\u304d\u308b\u306e\u3067MA\u30c4\u30fc\u30eb\u3068\u3082\u3044\u3048\u307e\u3059\u304c\u3001\u3059\u3067\u306b\u30ea\u30d4\u30fc\u30bf\u30fc\u306b\u306a\u3063\u3066\u3044\u308b\u65b9\u306b\u5bfe\u3057\u3066\u3001\u7279\u5225\u306a\u6848\u5185\u3084\u30e1\u30c3\u30bb\u30fc\u30b8\u914d\u4fe1\u3082\u3067\u304d\u308b\u306e\u3067\u3001CRM\u30c4\u30fc\u30eb\u3068\u3082\u3044\u3048\u307e\u3059\u3002<\/strong><\/p>\n<p>\u3042\u307e\u308a\u540d\u524d\u306b\u3053\u3060\u308f\u308b\u3053\u3068\u306a\u304f\u3001\u30c4\u30fc\u30eb\u306e\u6a5f\u80fd\u3084\u7279\u6027\u3092\u898b\u306a\u304c\u3089\u3001\u3069\u306e\u6bb5\u968e\u3067\u4f7f\u3048\u308b\u306e\u304b\u3092\u6349\u3048\u3066\u3044\u304f\u3068\u826f\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<\/div><\/div>\n<h2>BtoC\u306eCRM\u30c4\u30fc\u30eb\u306e\u9078\u3073\u65b9<\/h2>\n<p>\u3067\u306f\u3001BtoC\u5411\u3051\u306eCRM\u30c4\u30fc\u30eb\u306e\u9078\u3073\u65b9\u3092\u304a\u4f1d\u3048\u3057\u307e\u3059\u3002\u4eca\u56de\u30823\u3064\u306e\u30dd\u30a4\u30f3\u30c8\u3067\u3054\u7d39\u4ecb\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<h3>1. \u5fc5\u8981\u306a\u6a5f\u80fd\u304c\u63c3\u3063\u3066\u3044\u308b\u304b<\/h3>\n<p>\u307e\u305a\u306f\u3001\u5fc5\u8981\u306a\u6a5f\u80fd\u304c\u63c3\u3063\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u3067\u3059\u3002\u4f8b\u3048\u3070\u4ee5\u4e0b\u306e\u70b9\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u30e1\u30c3\u30bb\u30fc\u30b8\u914d\u4fe1\u306f\u30e1\u30fc\u30eb\u306a\u306e\u304b\u3001LINE\u306a\u306e\u304b\u3001\u305d\u306e\u4ed6\u306eSNS\u306a\u306e\u304b<\/li>\n<li>\u30c7\u30fc\u30bf\u84c4\u7a4d\u306f\u3069\u306e\u7a0b\u5ea6\u3067\u304d\u308b\u306e\u304b<\/li>\n<li>\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3057\u305f\u914d\u4fe1\u304c\u3067\u304d\u308b\u306e\u304b<\/li>\n<\/ul>\n<p>\u81ea\u793e\u306e\u76ee\u7684\u3084\u8ab2\u984c\u306b\u5bfe\u5fdc\u3067\u304d\u308b\u6a5f\u80fd\u304c\u3042\u308b\u304b\u3001\u3057\u3063\u304b\u308a\u3068\u78ba\u8a8d\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>2. \u30b5\u30dd\u30fc\u30c8\u306f\u3057\u3066\u3082\u3089\u3048\u308b\u304b<\/h3>\n<p>\u6a5f\u80fd\u9762\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u30b5\u30dd\u30fc\u30c8\u9762\u3082\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>\u6d88\u8cbb\u8005\u3092\u53d6\u308a\u5dfb\u304f\u74b0\u5883\u306f\u3001\u72b6\u6cc1\u306e\u5909\u5316\u3082\u65e9\u304f\u3001\u84c4\u7a4d\u3059\u308b\u30c7\u30fc\u30bf\u3082\u591a\u3044\u306e\u304c\u7279\u5fb4\u3067\u3059\u3002\u30c4\u30fc\u30eb\u3092\u3069\u3046\u4f7f\u3046\u3068\u826f\u3044\u306e\u304b\u3068\u3044\u3046\u3001<strong>\u904b\u7528\u9762\u3067\u306e\u30b5\u30dd\u30fc\u30c8<\/strong>\u304c\u5145\u5b9f\u3057\u3066\u3044\u308b\u306e\u304b\u3069\u3046\u304b\u304c\u3001\u3068\u3066\u3082\u5927\u4e8b\u306b\u306a\u3063\u3066\u304d\u307e\u3059\u3002<\/p>\n<h3>3. 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class=\"st-mymarker-s\">LINE\u516c\u5f0f\u30a2\u30ab\u30a6\u30f3\u30c8\u306b\u306f\u7121\u3044\u300c\u9867\u5ba2\u7ba1\u7406\u300d\u3084\u300c\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u914d\u4fe1\u300d\u304c\u5b9f\u73fe\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2022\/02\/24131639\/5fff508e328782702ab408391feb5e36-1024x345.png\" alt=\"Liny\u306e3\u3064\u306e\u30dd\u30a4\u30f3\u30c8\" 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