{"id":11376,"date":"2024-06-05T16:00:41","date_gmt":"2024-06-05T07:00:41","guid":{"rendered":"https:\/\/line-sm.com\/blog\/?p=11376"},"modified":"2025-10-27T15:04:24","modified_gmt":"2025-10-27T06:04:24","slug":"what-is-ab-test","status":"publish","type":"post","link":"https:\/\/line-sm.com\/blog\/what-is-ab-test\/","title":{"rendered":"\u3010\u56f3\u89e3\u3011A\/B\u30c6\u30b9\u30c8\u3068\u306f\uff1f\u610f\u5473\u3084\u5b9f\u65bd\u65b9\u6cd5\u3092\u89e3\u8aac\uff08\u4e8b\u4f8b\u3042\u308a\uff09"},"content":{"rendered":"<p>A\/B\u30c6\u30b9\u30c8\u306f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306a\u3069\u3067\u5229\u7528\u3055\u308c\u308b\u30c6\u30b9\u30c8\u624b\u6cd5\u306e\u4e00\u3064\u3067\u3059\u3002\u8907\u6570\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f5c\u6210\u3057\u3066\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3059\u308b\u3053\u3068\u3067\u3001<strong>\u3088\u308a\u6210\u679c\u306b\u3064\u306a\u304c\u308b\u30d1\u30bf\u30fc\u30f3\u3092\u77e5\u308b<\/strong>\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306b\u304a\u3044\u3066\u3001A\/B\u30c6\u30b9\u30c8\u3092\u6d3b\u7528\u3057\u3066\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u6700\u9069\u5316\u3092\u884c\u3046\u3053\u3068\u306f\u975e\u5e38\u306b\u52b9\u679c\u7684\u3067\u3059\u3002\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001A\/B\u30c6\u30b9\u30c8\u3092\u65e5\u3005\u306e\u696d\u52d9\u306b\u6d3b\u304b\u3057\u3066\u3044\u3051\u308b\u3088\u3046\u3001\u57fa\u672c\u7684\u306a\u77e5\u8b58\u304b\u3089\u5b9f\u65bd\u65b9\u6cd5\u307e\u3067\u8a73\u3057\u304f\u8aac\u660e\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<h2>A\/B\u30c6\u30b9\u30c8\u3068\u306f\uff1f\u3010\u57fa\u672c\u306e\u610f\u5473\u30fb\u52b9\u679c\u30fb\u76ee\u7684\u3011<\/h2>\n<p>A\/B\u30c6\u30b9\u30c8\u3068\u306f\u3001\u8907\u6570\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6e96\u5099\u3057\u3066\u3001\u5404\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\uff08\u6210\u679c\uff09\u3092\u6e2c\u5b9a\u3057\u3001\u300c\u3088\u308a\u826f\u3044\u6210\u679c\u304c\u51fa\u308b\u30d1\u30bf\u30fc\u30f3\u300d\u3092\u5224\u65ad\u3059\u308b\u305f\u3081\u306e\u30c6\u30b9\u30c8\u624b\u6cd5\u3067\u3059\u3002\u4f8b\u3048\u3070\u3001\u6587\u8a00\u304c\u7570\u306a\u308b\u30dc\u30bf\u30f3\u30922\u7a2e\u985e\u7528\u610f\u3057\u3066\u3001\u3069\u3061\u3089\u306e\u65b9\u304c\u30af\u30ea\u30c3\u30af\u3055\u308c\u308b\u306e\u304b\u3092\u691c\u8a3c\u3057\u307e\u3059\u3002<\/p>\n<div 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src=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152654\/06de6a5c98aa2106176b70eca80f3580-300x200.png\" alt=\"\u9010\u6b21\u30c6\u30b9\u30c8\u3068\u4e26\u884c\u30c6\u30b9\u30c8\" width=\"650\" height=\"433\" srcset=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152654\/06de6a5c98aa2106176b70eca80f3580-300x200.png 300w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152654\/06de6a5c98aa2106176b70eca80f3580-1024x683.png 1024w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152654\/06de6a5c98aa2106176b70eca80f3580-768x512.png 768w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152654\/06de6a5c98aa2106176b70eca80f3580.png 1200w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/a><p id=\"caption-attachment-11574\" class=\"wp-caption-text\">\u9010\u6b21\u30c6\u30b9\u30c8\u3068\u4e26\u884c\u30c6\u30b9\u30c8<\/p><\/div>\n<\/div><\/div>\n<p>\u300c<strong>\u9010\u6b21\u30c6\u30b9\u30c8<\/strong>\u300d\u306fA\/B\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u3092\u7528\u3044\u308b\u3053\u3068\u306a\u304f\u5b9f\u65bd\u3067\u304d\u308b\u3068\u3044\u3046\u30e1\u30ea\u30c3\u30c8\u304c\u3042\u308a\u307e\u3059\u304c\u3001<strong>\u30c6\u30b9\u30c8\u306e\u6642\u671f\u304c\u305a\u308c\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u6642\u671f\u306b\u3088\u308b\u5f71\u97ff\u3084\u5dee\u7570\u304c\u51fa\u3066\u3057\u307e\u3044\u3001\u691c\u8a3c\u7d50\u679c\u306e\u6b63\u3057\u3044\u6bd4\u8f03\u304c\u56f0\u96e3<\/strong>\u306b\u306a\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081\u3001A\/B\u30c6\u30b9\u30c8\u3068\u8a00\u3046\u3068\u3001\u901a\u5e38\u300c<strong>\u4e26\u884c\u30c6\u30b9\u30c8<\/strong>\u300d\u3092\u6307\u3057\u307e\u3059\u3002A\/B\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3059\u308b\u969b\u306b\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u8868\u793a\u3059\u308b\u30d1\u30bf\u30fc\u30f3\u3092\u30e9\u30f3\u30c0\u30e0\u306b\u5207\u308a\u66ff\u3048\u308b\u5fc5\u8981\u304c\u3042\u308b\u305f\u3081\u3001A\/B\u30c6\u30b9\u30c8\u6a5f\u80fd\u3092\u642d\u8f09\u3057\u305f\u30c4\u30fc\u30eb\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3>A\/B\u30c6\u30b9\u30c8\u306e\u691c\u8a3c\u671f\u9593\u3084\u30b5\u30f3\u30d7\u30eb\u6570\u306f\uff1f<\/h3>\n<p>A\/B\u30c6\u30b9\u30c8\u306e<strong>\u691c\u8a3c\u671f\u9593<\/strong>\u306f\u3001\u4e00\u822c\u7684\u306b<strong>2\u9031\u9593\u4ee5\u4e0a<\/strong>\u5fc5\u8981\u3060\u3068\u8a00\u308f\u308c\u3066\u3044\u307e\u3059\u3002\u66dc\u65e5\u3084\u30a4\u30d9\u30f3\u30c8\u306a\u3069\u306e\u72b6\u6cc1\u306b\u3088\u3063\u3066\u5de6\u53f3\u3055\u308c\u306a\u3044\u305f\u3081\u306b\u3082\u30012\u9031\u9593\u4ee5\u4e0a\u3092\u57fa\u6e96\u306b\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u307e\u305f\u3001<strong>\u30b5\u30f3\u30d7\u30eb\u6570<\/strong>\u306e\u76ee\u5b89\u306f\u3001500\u301c1000\u3068\u8a00\u308f\u308c\u3066\u3044\u307e\u3059\u3002\u30b5\u30f3\u30d7\u30eb\u6570\u304c\u96c6\u307e\u308b\u307b\u3069\u4fe1\u983c\u6027\u306e\u9ad8\u3044\u7d50\u679c\u304c\u5f97\u3089\u308c\u307e\u3059\u304c\u3001\u30a2\u30af\u30bb\u30b9\u6570\u3084\u914d\u4fe1\u6570\u306f\u30e1\u30c7\u30a3\u30a2\u306e\u898f\u6a21\u306b\u3088\u3063\u3066\u9650\u3089\u308c\u308b\u5834\u5408\u304c\u3042\u308b\u305f\u3081\u3001\u3053\u308c\u3089\u306e\u6570\u306f\u76ee\u5b89\u3068\u3057\u3066\u6349\u3048\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h3>A\/B\u30c6\u30b9\u30c8\u3092\u884c\u3046\u30e1\u30ea\u30c3\u30c8\u306f\uff1f<\/h3>\n<p>A\/B\u30c6\u30b9\u30c8\u3092\u884c\u3046\u306b\u306f\u3001\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u3092\u7528\u3044\u305f\u308a\u3001\u8907\u6570\u306e\u30d1\u30bf\u30fc\u30f3\u3092\u4f5c\u3063\u305f\u308a\u3068\u3001\u65bd\u7b56\u3092\u884c\u3046\u305f\u3081\u306e\u30ea\u30bd\u30fc\u30b9\u304c\u5fc5\u8981\u306b\u306a\u308a\u307e\u3059\u3002\u305d\u308c\u3067\u3082A\/B\u30c6\u30b9\u30c8\u3092\u884c\u3046\u3053\u3068\u304c\u63a8\u5968\u3055\u308c\u3066\u3044\u308b\u306e\u306b\u306f\u3001\u3069\u306e\u3088\u3046\u306a\u30e1\u30ea\u30c3\u30c8\u304c\u3042\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/p>\n<p>\u3053\u3053\u3067\u306f\u30013\u3064\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h4>1. 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\u90e8\u5206\u7684\u306a\u6539\u5584\u306b\u8fc5\u901f\u306b\u53d6\u308a\u7d44\u3081\u308b<\/h4>\n<p>A\/B\u30c6\u30b9\u30c8\u306f\u3001\u4e00\u90e8\u5206\u3060\u3051\u306b\u7126\u70b9\u3092\u5f53\u3066\u305f\u6539\u5584\u3082\u5f97\u610f\u3068\u3057\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u30dc\u30bf\u30f3\u306e\u6587\u8a00\u3092\u5909\u3048\u308b\u3060\u3051\u3067\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u304c\u5411\u4e0a\u3057\u305f\u3001\u3068\u3044\u3046\u4f8b\u3082\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u3055\u3089\u306b\u3001\u90e8\u5206\u3092\u5909\u66f4\u3059\u308b\u3060\u3051\u3067\u3042\u308c\u3070\u3001\u30c6\u30b9\u30c8\u30d1\u30bf\u30fc\u30f3\u306e\u4f5c\u6210\u3082\u305d\u308c\u307b\u3069\u6642\u9593\u3092\u304b\u3051\u305a\u306b\u3067\u304d\u307e\u3059\u3002<\/p>\n<h4>3. \u52b9\u679c\u304c\u9ad8\u3044\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u50be\u5411\u6027\u3092\u77e5\u308b\u3053\u3068\u304c\u3067\u304d\u308b<\/h4>\n<p>A\/B\u30c6\u30b9\u30c8\u3092\u91cd\u306d\u3066\u3044\u304f\u3053\u3068\u3067\u3001\u53cd\u5fdc\u7387\u304c\u9ad8\u3044\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\uff08\u30c6\u30ad\u30b9\u30c8\u3001\u30c7\u30b6\u30a4\u30f3\u306a\u3069\u306e\u5236\u4f5c\u7269\uff09\u306e\u50be\u5411\u6027\u3092\u84c4\u7a4d\u3057\u3066\u628a\u63e1\u3057\u3066\u3044\u304f\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u30ce\u30a6\u30cf\u30a6\u3092\u84c4\u7a4d\u3059\u308b\u3053\u3068\u3067\u3001\u8cea\u306e\u9ad8\u3044\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u4f5c\u6210\u30b9\u30ad\u30eb\u304c\u78e8\u304b\u308c\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<h2>A\/B\u30c6\u30b9\u30c8\u3092\u884c\u3046\u969b\u306e\u6ce8\u610f\u70b9\u306f\uff1f<\/h2>\n<p>A\/B\u30c6\u30b9\u30c8\u3092\u884c\u3046\u4e0a\u3067\u3001\u6ce8\u610f\u3057\u305f\u3044\u30dd\u30a4\u30f3\u30c8\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3>\u691c\u8a3c\u306f\u540c\u6642\u306b\u5b9f\u65bd\u3059\u308b<\/h3>\n<p>\u5148\u8ff0\u3057\u305f\u3088\u3046\u306b\u3001A\/B\u30c6\u30b9\u30c8\u306f\u8907\u6570\u306e\u30d1\u30bf\u30fc\u30f3\u3092\u540c\u6642\u306b\u5b9f\u65bd\u3059\u308b\u3053\u3068\u3067\u3001\u6210\u679c\u306e\u4fe1\u983c\u6027\u3092\u62c5\u4fdd\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u7570\u306a\u308b\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u5b9f\u65bd\u3092\u3059\u308b\u3068\u3001\u300c\u4f11\u65e5\u306e\u6709\u7121\u300d\u300c\u30cb\u30e5\u30fc\u30b9\u3084\u30c8\u30ec\u30f3\u30c9\u300d\u300c\u5929\u5019\u300d\u300c\u30a4\u30d9\u30f3\u30c8\u300d\u306a\u3069\u3001\u3055\u307e\u3056\u307e\u306a\u6761\u4ef6\u306b\u3088\u3063\u3066\u53cd\u5fdc\u7387\u304c\u5909\u308f\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u304b\u3089\u3067\u3059\u3002<\/p>\n<div class=\"st-mybox st-mybox-class\" style=\"background:#ffffff;border-color:#ccc;border-width:2px;border-radius:2px;margin: 25px 0 25px 0;\"><div class=\"st-in-mybox\">\n<p>\u540c\u6642\u306bA\/B\u30c6\u30b9\u30c8\u3092\u884c\u3046\u5834\u5408\u306b\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u7fa4\u3092\u30e9\u30f3\u30c0\u30e0\u3067\u30d1\u30bf\u30fc\u30f3\u3054\u3068\u306e\u30b0\u30eb\u30fc\u30d7\u306b\u632f\u308a\u5206\u3051\u3001\u305d\u308c\u305e\u308c\u306b\u7570\u306a\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u8868\u793a\u3055\u305b\u308b\u4ed5\u7d44\u307f\u304c\u5fc5\u8981\u306b\u306a\u308b\u305f\u3081\u3001\u4e00\u822c\u7684\u306b\u306fA\/B\u30c6\u30b9\u30c8\u3092\u884c\u3046\u305f\u3081\u306e\u30c4\u30fc\u30eb\u304c\u7528\u3044\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u5a92\u4f53\uff08\u4f8b\uff1aWeb\u30b5\u30a4\u30c8\u30fbLP\u3001\u5e83\u544a\u3001\u30e1\u30eb\u30de\u30ac\u3001LINE\u516c\u5f0f\u30a2\u30ab\u30a6\u30f3\u30c8\uff09\u306b\u3088\u3063\u3066\u3001\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u306f\u7570\u306a\u308b\u305f\u3081\u3001A\/B\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3057\u305f\u3044\u5a92\u4f53\u306b\u5408\u308f\u305b\u3066\u3001\u9078\u629e\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<\/div><\/div>\n<p><strong>LINE\u516c\u5f0f\u30a2\u30ab\u30a6\u30f3\u30c8\u306eA\/B\u30c6\u30b9\u30c8<\/strong>\u306b\u3064\u3044\u3066\u306f\u3001\u4ee5\u4e0b\u306e\u30da\u30fc\u30b8\u3067\u8a73\u3057\u304f\u7d39\u4ecb\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<div><a href=\"https:\/\/line-sm.com\/blog\/line-official-abtest\/\" class=\"st-cardlink st-embed-cardlink\"><\/p>\n<div class=\"kanren st-cardbox\">\n<dl class=\"clearfix\">\n<dt class=\"st-card-img\"><img decoding=\"async\" src=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/05\/23125239\/thumbnail_240523-150x150.png\" alt=\"\" width=\"100\" height=\"100\" \/><\/dt>\n<dd>\n<p class=\"st-cardbox-t\">LINE\u516c\u5f0f\u30a2\u30ab\u30a6\u30f3\u30c8\u3067A\/B\u30c6\u30b9\u30c8\u3092\u884c\u3046\u65b9\u6cd5\u3092\u89e3\u8aac<\/p>\n<div class=\"st-card-excerpt smanone\">\n<p>A\/B\u30c6\u30b9\u30c8\u306f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306a\u3069\u3067\u5229\u7528\u3055\u308c\u308b\u30c6\u30b9\u30c8\u624b\u6cd5\u306e\u4e00\u3064\u3067\u3059\u3002\u8907\u6570\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f5c\u6210\u3057\u3001\u305d\u308c\u305e\u308c\u306e\u6210\u679c\u3092\u6e2c\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u52b9\u679c\u7684\u306a\u30d1\u30bf\u30fc\u30f3\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001LINE\u306e\u30e1\u30c3\u30bb\u30fc &#8230; <\/p>\n<\/div>\n<\/dd>\n<\/dl>\n<\/div>\n<p><\/a><\/div>\n<h3>\u8907\u6570\u306e\u8981\u7d20\u3092\u540c\u6642\u306b\u5b9f\u65bd\u3057\u306a\u3044<\/h3>\n<p>1\u56de\u306e\u30c6\u30b9\u30c8\u3067\u5909\u66f4\u3059\u308b\u8981\u7d20\u306f1\u3064\u306b\u7d5e\u308a\u307e\u3057\u3087\u3046\u3002\u4f8b\u3048\u3070\u3001\u30d5\u30a1\u30fc\u30b9\u30c8\u30d3\u30e5\u30fc\u306e\u300c\u30a2\u30a4\u30ad\u30e3\u30c3\u30c1\u753b\u50cf\u300d\u3068\u300c\u7533\u3057\u8fbc\u307f\u30dc\u30bf\u30f3\u300d\u306e2\u7b87\u6240\u3092\u30c6\u30b9\u30c8\u3057\u305f\u3044\u5834\u5408\u306f\u3001\u5225\u3005\u306b\u5b9f\u65bd\u3059\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u591a\u5909\u91cf\u30c6\u30b9\u30c8\uff08\u6b21\u306e\u300cA\/B\u30c6\u30b9\u30c8\u306e\u7a2e\u985e\u300d\u3067\u7d39\u4ecb\uff09\u304c\u884c\u3048\u308b\u5834\u5408\u306f\u4f8b\u5916\u3067\u3059\u3002<\/p>\n<h3>\u7570\u306a\u308bA\/B\u30c6\u30b9\u30c8\u3092\u540c\u6642\u306b\u5b9f\u65bd\u3057\u306a\u3044<\/h3>\n<p>\u5b9f\u65bd\u3059\u308bA\/B\u30c6\u30b9\u30c8\u306f\u4e00\u671f\u9593\u306b1\u3064\u306b\u3057\u307e\u3057\u3087\u3046\u3002\u7279\u306b\u3001\u540c\u3058\u5c0e\u7dda\u4e0a\u306b\u3042\u308b\u30da\u30fc\u30b8\u3067\u306e\u540c\u6642\u30c6\u30b9\u30c8\u306b\u306f\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u30c8\u30c3\u30d7\u30da\u30fc\u30b8\u306e\u300c\u8cc7\u6599\u8acb\u6c42\u30dc\u30bf\u30f3\u300d\u3068\u3001\u8cc7\u6599\u8acb\u6c42\u30da\u30fc\u30b8\u306e\u300c\u30d5\u30a9\u30fc\u30e0\u300d\u306e\u30c6\u30b9\u30c8\u3092\u540c\u6642\u306b\u5b9f\u65bd\u3057\u3066\u3057\u307e\u3046\u3068\u3001\u6210\u679c\u306b\u5f71\u97ff\u3092\u3057\u305f\u8981\u7d20\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u304c\u56f0\u96e3\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u8907\u6570\u30da\u30fc\u30b8\u30c6\u30b9\u30c8\uff08\u6b21\u306e\u300cA\/B\u30c6\u30b9\u30c8\u306e\u7a2e\u985e\u300d\u3067\u7d39\u4ecb\uff09\u304c\u884c\u3048\u308b\u5834\u5408\u306f\u4f8b\u5916\u3067\u3059\u3002<\/p>\n<h2>A\/B\u30c6\u30b9\u30c8\u306e4\u3064\u306e\u7a2e\u985e\uff08Web\u30b5\u30a4\u30c8\uff0fLP\u306e\u5834\u5408\uff09<\/h2>\n<p>\u3053\u3053\u304b\u3089\u306f\u3001A\/B\u30c6\u30b9\u30c8\u3067\u5b9f\u65bd\u3055\u308c\u308b\u3053\u3068\u304c\u591a\u3044\u300cWeb\u30b5\u30a4\u30c8\u3084LP\u300d\u306eA\/B\u30c6\u30b9\u30c8\u306e4\u3064\u306e\u7a2e\u985e\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3>1. \u540c\u4e00URL\u3067\u306eA\/B\u30c6\u30b9\u30c8<\/h3>\n<p>URL\u3092\u5909\u3048\u308b\u3053\u3068\u306a\u304f\u3001\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u306a\u3069\u3092\u7528\u3044\u3066<strong>\u30da\u30fc\u30b8\u5185\u306e\u4e00\u90e8\u306e\u8981\u7d20\u3092\u5909\u66f4\u3059\u308b<\/strong>\u30c6\u30b9\u30c8\u3067\u3059\u3002A\/B\u30c6\u30b9\u30c8\u306e\u4e2d\u3067\u3001\u3088\u304f\u6d3b\u7528\u3055\u308c\u308b\u624b\u6cd5\u3067\u3059\uff08\u540c\u4e00URL\u306e\u30c6\u30b9\u30c8\u306f\u3001\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u306b\u3088\u3063\u3066\u547c\u3073\u65b9\u304c\u7570\u306a\u308a\u307e\u3059\uff09\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u5909\u66f4\u3057\u305f\u3044\u7b87\u6240\uff08\u4f8b\uff1a\u30dc\u30bf\u30f3\u3001\u753b\u50cf\u3001\u30c6\u30ad\u30b9\u30c8\uff09\u3092\u9078\u629e\u3057\u3001\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u4e0a\u3067\u5909\u66f4\u3057\u3066\u4fdd\u5b58\u3092\u884c\u3046\u3060\u3051\u3067\u3001\u7c21\u5358\u306b\u65b0\u3057\u3044\u30d1\u30bf\u30fc\u30f3\u304c\u4f5c\u6210\u3067\u304d\u307e\u3059\u3002<\/p>\n<div class=\"st-mybox st-mybox-class\" style=\"background:#ffffff;border-color:#ccc;border-width:2px;border-radius:2px;margin: 25px 0 25px 0;\"><div class=\"st-in-mybox\">\n<p><strong>\u5f53\u793e\u306e\u4e8b\u4f8b<\/strong><\/p>\n<p>\u5f53\u30d6\u30ed\u30b0\u306e\u30b5\u30a4\u30c9\u30e1\u30cb\u30e5\u30fc\u306e\u30d0\u30ca\u30fc\u3092\u3001\u540c\u4e00URL\u3067\u306eA\/B\u30c6\u30b9\u30c8\u3068\u3057\u3066\u5b9f\u65bd\u3002\u30d1\u30bf\u30fc\u30f3A\u3068\u30d1\u30bf\u30fc\u30f3B\u3067\u5b9f\u65bd\u3057\u305f\u3068\u3053\u308d\u3001\u30d1\u30bf\u30fc\u30f3B\u306e\u65b9\u304c\u30af\u30ea\u30c3\u30af\u7387\u304c2.3\u500d\u3001\u30bb\u30df\u30ca\u30fc\u7533\u3057\u8fbc\u307f\u7387\u304c2\u500d\u3068\u3044\u3046\u7d50\u679c\u306b\u3002\u7570\u306a\u308b\u30d1\u30bf\u30fc\u30f3\u306e\u30d0\u30ca\u30fc\u3092\u4f5c\u6210\u3057\u3066\u3001\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u4e0a\u3067\u8a2d\u5b9a\u3092\u3059\u308b\u3060\u3051\u3067\u3001\u7c21\u5358\u306b\u30c6\u30b9\u30c8\u304c\u884c\u3048\u307e\u3057\u305f\u3002<\/p>\n<div id=\"attachment_11569\" style=\"width: 660px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152645\/35.png\" data-rel=\"lightbox-image-2\" data-magnific_type=\"image\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img decoding=\"async\" aria-describedby=\"caption-attachment-11569\" class=\"wp-image-11569\" src=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152645\/35-300x200.png\" alt=\"\u540c\u4e00URL\u3067\u306eAB\u30c6\u30b9\u30c8\u306e\u4e8b\u4f8b\" width=\"650\" height=\"433\" srcset=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152645\/35-300x200.png 300w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152645\/35-1024x683.png 1024w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152645\/35-768x512.png 768w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152645\/35.png 1200w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/a><p id=\"caption-attachment-11569\" class=\"wp-caption-text\">\u540c\u4e00URL\u3067\u306eAB\u30c6\u30b9\u30c8\u306e\u4e8b\u4f8b<\/p><\/div>\n<\/div><\/div>\n<h3>2. \u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u30c6\u30b9\u30c8\uff08\u30b9\u30d7\u30ea\u30c3\u30c8\u30c6\u30b9\u30c8\uff09<\/h3>\n<p>\u30c6\u30b9\u30c8\u30d1\u30bf\u30fc\u30f3\u3054\u3068\u306b\u7570\u306a\u308bURL\uff08\u30da\u30fc\u30b8\uff09\u3092\u7528\u610f\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u8a72\u5f53\u306eURL\u306b\u8a2a\u554f\u3057\u305f\u969b\u306b\u3001\u81ea\u52d5\u3067\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u3092\u3057\u3066\u5272\u308a\u632f\u308b\u65b9\u6cd5\u3067\u3059\u3002\u30da\u30fc\u30b8\u3092\u500b\u5225\u3067\u4f5c\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u304c\u3001\u540c\u4e00URL\u3067\u306e\u30c6\u30b9\u30c8\u304c\u96e3\u3057\u3044\u5834\u5408\u3084\u3001\u30c7\u30b6\u30a4\u30f3\u3092\u5927\u304d\u304f\u5909\u66f4\u3057\u305f\u3044\u5834\u5408\u306a\u3069\u3067\u5229\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u30c7\u30b6\u30a4\u30f3\u304c\u7570\u306a\u308b\u8907\u6570\u306eLP\u3092\u4f5c\u6210\u3057\u3066\u3001\u3069\u306eLP\u304c\u6700\u3082\u6210\u679c\u306b\u3064\u306a\u304c\u308b\u306e\u304b\u3092\u8a66\u3057\u305f\u3044\u5834\u5408\u306a\u3069\u306b\u6d3b\u7528\u3067\u304d\u307e\u3059\u3002<\/p>\n<div id=\"attachment_11572\" style=\"width: 660px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152650\/38.png\" data-rel=\"lightbox-image-3\" data-magnific_type=\"image\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img decoding=\"async\" aria-describedby=\"caption-attachment-11572\" class=\"wp-image-11572\" src=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152650\/38-300x200.png\" alt=\"\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u30c6\u30b9\u30c8\u306e\u4f8b\" width=\"650\" height=\"433\" srcset=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152650\/38-300x200.png 300w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152650\/38-1024x683.png 1024w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152650\/38-768x512.png 768w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152650\/38.png 1200w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/a><p id=\"caption-attachment-11572\" class=\"wp-caption-text\">\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u30c6\u30b9\u30c8\u306e\u4f8b<\/p><\/div>\n<h3>3. \u8907\u6570\u30da\u30fc\u30b8\u30c6\u30b9\u30c8<\/h3>\n<p>\u8907\u6570\u30da\u30fc\u30b8\u306b\u5909\u66f4\u3092\u52a0\u3048\u3066\u30c6\u30b9\u30c8\u3059\u308b\u5834\u5408\u306b\u5229\u7528\u3057\u307e\u3059\u3002\u30e6\u30fc\u30b6\u30fc\u306e\u5c0e\u7dda\u306b\u6cbf\u3063\u3066\u8907\u6570\u306e\u30da\u30fc\u30b8\u3092\u5bfe\u8c61\u306b\u3067\u304d\u308b\u305f\u3081\u3001EC\u30b5\u30a4\u30c8\u306a\u3069\u3067\u5229\u7528\u3055\u308c\u308b\u30b1\u30fc\u30b9\u304c\u591a\u3044\u3067\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u3010\u30c8\u30c3\u30d7\u30da\u30fc\u30b8\u2192\u5546\u54c1\u30ab\u30c6\u30b4\u30ea\u30da\u30fc\u30b8\u2192\u5546\u54c1\u8a73\u7d30\u2192\u8cfc\u5165\u30da\u30fc\u30b8\u3011\u3068\u3044\u3063\u305f\u5c0e\u7dda\u306e\u4e2d\u3067\u3001\u305d\u308c\u305e\u308c\u306e\u8981\u7d20\u3092\u5909\u66f4\u3057\u3066\u3001\u3069\u306e\u30d1\u30bf\u30fc\u30f3\u304c\u52b9\u679c\u7684\u304b\u3092\u6e2c\u5b9a\u3057\u307e\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u306b\u3088\u3063\u3066\u306f\u8907\u6570\u30da\u30fc\u30b8\u30c6\u30b9\u30c8\u304c\u63d0\u4f9b\u3055\u308c\u3066\u3044\u306a\u3044\u5834\u5408\u3084\u3001\u30c6\u30b9\u30c8\u53ef\u80fd\u306a\u8a2d\u5b9a\u9805\u76ee\u306a\u3069\u306f\u7570\u306a\u308b\u305f\u3081\u3001\u8a73\u7d30\u306f\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u3054\u3068\u306b\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h3>4. \u591a\u5909\u91cf\u30c6\u30b9\u30c8<\/h3>\n<p>1\u30da\u30fc\u30b8\u5185\u3067\u8907\u6570\u306e\u8981\u7d20\u3092\u5909\u66f4\u3059\u308b\u5834\u5408\u306b\u5229\u7528\u3057\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u30c8\u30c3\u30d7\u30da\u30fc\u30b8\u5185\u306e\u300c\u30d5\u30a1\u30fc\u30b9\u30c8\u30d3\u30e5\u30fc\u306e\u753b\u50cf\u300d\u300c\u7533\u3057\u8fbc\u307f\u30dc\u30bf\u30f3\u300d\u306e2\u7b87\u6240\u3092\u5bfe\u8c61\u306b\u3001\u305d\u308c\u305e\u308c\u30d1\u30bf\u30fc\u30f3\u3092\u7528\u610f\u3057\u3066\u30c6\u30b9\u30c8\u3092\u3059\u308b\u30b1\u30fc\u30b9\u304c\u8a72\u5f53\u3057\u307e\u3059\u3002<\/p>\n<div id=\"attachment_11571\" style=\"width: 660px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152649\/37.png\" data-rel=\"lightbox-image-4\" data-magnific_type=\"image\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img decoding=\"async\" aria-describedby=\"caption-attachment-11571\" class=\"wp-image-11571\" src=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152649\/37-300x200.png\" alt=\"\u591a\u5909\u91cf\u30c6\u30b9\u30c8\u306e\u4f8b\" width=\"650\" height=\"433\" srcset=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152649\/37-300x200.png 300w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152649\/37-1024x683.png 1024w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152649\/37-768x512.png 768w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152649\/37.png 1200w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/a><p id=\"caption-attachment-11571\" class=\"wp-caption-text\">\u591a\u5909\u91cf\u30c6\u30b9\u30c8\u306e\u4f8b<\/p><\/div>\n<p>\u3069\u306e\u8981\u7d20\u306e\u7d44\u307f\u5408\u308f\u305b\u304c\u6700\u9069\u306a\u306e\u304b\u3092\u8abf\u3079\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u305f\u3081\u3001\u52b9\u7387\u7684\u306b\u30c6\u30b9\u30c8\u3092\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002\u4e00\u65b9\u3067\u3001\u305d\u308c\u305e\u308c\u306e\u30d1\u30bf\u30fc\u30f3\u306b\u304a\u3044\u3066\u4e00\u5b9a\u91cf\u306e\u30b5\u30f3\u30d7\u30eb\u6570\u304c\u5fc5\u8981\u306b\u306a\u308b\u305f\u3081\u3001\u591a\u304f\u306e\u30a2\u30af\u30bb\u30b9\u6570\u3084\u30e6\u30fc\u30b6\u30fc\u6570\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002\u5927\u898f\u6a21\u30b5\u30a4\u30c8\u306e\u5834\u5408\u306f\u3001\u5b9f\u65bd\u3055\u308c\u308b\u3068\u826f\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u3053\u3061\u3089\u3082\u3001\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u306b\u3088\u3063\u3066\u6a5f\u80fd\u3068\u3057\u3066\u63d0\u4f9b\u3055\u308c\u3066\u3044\u306a\u3044\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002\u5b9f\u65bd\u3067\u304d\u308b\u304b\u3069\u3046\u304b\u306f\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u3054\u3068\u306b\u78ba\u8a8d\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h2>\u512a\u5148\u7684\u306b\u53d6\u308a\u7d44\u307f\u305f\u3044\uff01A\/B\u30c6\u30b9\u30c8\u306e\u6bd4\u8f03\u8981\u7d20\uff08Web\u30b5\u30a4\u30c8\uff0fLP\u306e\u5834\u5408\uff09<\/h2>\n<p>\u5f15\u304d\u7d9a\u304d\u3001\u300cWeb\u30b5\u30a4\u30c8\u3084LP\u300d\u306eA\/B\u30c6\u30b9\u30c8\u306b\u304a\u3044\u3066\u3001\u512a\u5148\u7684\u306b\u30c6\u30b9\u30c8\u5bfe\u8c61\u3068\u3057\u3066\u53d6\u308a\u7d44\u307f\u305f\u3044\u8981\u7d20\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<p>\u30dd\u30a4\u30f3\u30c8\u306f\u3001<strong>\u52b9\u679c\u306b\u5f71\u97ff\u3057\u3084\u3059\u3044\u3082\u306e<\/strong>\u304b\u3089\u5b9f\u65bd\u3059\u308b\u3053\u3068\u3002\u4ee5\u4e0b\u306b\u3054\u7d39\u4ecb\u3059\u308b\u8981\u7d20\u306f\u3001\u7533\u3057\u8fbc\u307f\u3084\u554f\u3044\u5408\u308f\u305b\u306e\u6539\u5584\u306b\u3064\u306a\u304c\u308a\u3084\u3059\u3044\u8981\u7d20\u3067\u3059\u3002<\/p>\n<div class=\"st-mybox st-mybox-class\" style=\"background:#ffffff;border-color:#ccc;border-width:2px;border-radius:2px;margin: 25px 0 25px 0;\"><div class=\"st-in-mybox\">\n<ol>\n<li>\u30d5\u30a1\u30fc\u30b9\u30c8\u30d3\u30e5\u30fc\uff08\u753b\u50cf\u3001\u30b3\u30d4\u30fc\u3001CTA\uff09<\/li>\n<li>CTA\u306e\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\uff08\u30c6\u30ad\u30b9\u30c8\u3001\u30dc\u30bf\u30f3\u30c7\u30b6\u30a4\u30f3\u306a\u3069\uff09<\/li>\n<li>CTA\u306e\u4f4d\u7f6e\u30fb\u9077\u79fb\u5148\uff08\u5c0e\u7dda\uff09<\/li>\n<li>\u30d5\u30a9\u30fc\u30e0<\/li>\n<\/ol>\n<\/div><\/div>\n<h3>1. \u30d5\u30a1\u30fc\u30b9\u30c8\u30d3\u30e5\u30fc\uff08\u753b\u50cf\u3001\u30b3\u30d4\u30fc\u3001CTA\uff09<\/h3>\n<p>\u30d5\u30a1\u30fc\u30b9\u30c8\u30d3\u30e5\u30fc\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304cWeb\u30da\u30fc\u30b8\u306b\u8a2a\u554f\u3057\u305f\u6642\u306b<strong>\u521d\u3081\u306b\u76ee\u306b\u3059\u308b\u9818\u57df<\/strong>\u306e\u3053\u3068\u3002<\/p>\n<p>\u30d5\u30a1\u30fc\u30b9\u30c8\u30d3\u30e5\u30fc\u3067\u4e0e\u3048\u308b\u5370\u8c61\u3084\u60c5\u5831\u304c\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u671b\u3080\u3082\u306e\u3084\u610f\u56f3\u3057\u305f\u3082\u306e\u3067\u306f\u306a\u3044\u5834\u5408\u3001\u30b9\u30af\u30ed\u30fc\u30eb\u3055\u308c\u305a\u306b\u30da\u30fc\u30b8\u304b\u3089\u96e2\u8131\u3057\u3066\u3057\u307e\u3046\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u30d5\u30a1\u30fc\u30b9\u30c8\u30d3\u30e5\u30fc\u306b\u8868\u793a\u3059\u308b\u60c5\u5831\u3084\u753b\u50cf\u306f\u5927\u5909\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>\u30d5\u30a1\u30fc\u30b9\u30c8\u30d3\u30e5\u30fc\u3067\u306e\u96e2\u8131\u306f30-70%\u307b\u3069\u3068\u8a00\u308f\u308c\u3066\u3044\u307e\u3059\u3002\u660e\u78ba\u306a\u5e73\u5747\u5024\u306f\u306a\u304f\u3001\u696d\u7a2e\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u7a2e\u985e\u3001\u3055\u3089\u306b\u6d41\u5165\u304c\u81ea\u7136\u6d41\u5165\u304b\u5e83\u544a\u6d41\u5165\u304b\u306b\u3088\u3063\u3066\u3082\u7570\u306a\u308a\u307e\u3059\u3002\u307e\u305a\u306f\u81ea\u793e\u306eWeb\u30da\u30fc\u30b8\u306b\u304a\u3051\u308b\u30d5\u30a1\u30fc\u30b9\u30c8\u30d3\u30e5\u30fc\u3067\u306e\u96e2\u8131\u304c\u4f55%\u306a\u306e\u304b\u3092\u8abf\u3079\u3001\u305d\u308c\u3092\u57fa\u6e96\u306b\u6539\u5584\u76ee\u6a19\u3092\u7acb\u3066\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>2. CTA\u306e\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\uff08\u30c6\u30ad\u30b9\u30c8\u3001\u30dc\u30bf\u30f3\u30c7\u30b6\u30a4\u30f3\u306a\u3069\uff09<\/h3>\n<p>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308bCTA\u3068\u306f\u3001Call To Action\uff08\u30b3\u30fc\u30eb\u30c8\u30a5\u30a2\u30af\u30b7\u30e7\u30f3\uff1a\u884c\u52d5\u559a\u8d77\uff09\u306e\u7565\u3067\u3001<strong>\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u3092\u4fc3\u3059\u3082\u306e<\/strong>\u306e\u3053\u3068\u3002\u4f8b\u3048\u3070\u3001\u300c\u7533\u3057\u8fbc\u307f\u306f\u3053\u3061\u3089\u300d\u3068\u8a18\u8f09\u3055\u308c\u305f\u30dc\u30bf\u30f3\u3084\u300c\u8a73\u3057\u304f\u898b\u308b\u300d\u3068\u66f8\u304b\u308c\u305f\u30c6\u30ad\u30b9\u30c8\u30ea\u30f3\u30af\u306a\u3069\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u4e3b\u306b\u4ee5\u4e0b\u306e\u30dd\u30a4\u30f3\u30c8\u3067\u3001\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3092\u691c\u8a0e\u3055\u308c\u308b\u3068\u826f\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<div class=\"st-mybox st-mybox-class\" style=\"background:#ffffff;border-color:#ccc;border-width:2px;border-radius:2px;margin: 25px 0 25px 0;\"><div class=\"st-in-mybox\">\n<ul>\n<li>\u30c6\u30ad\u30b9\u30c8\uff1a\u6587\u8a00\u306e\u30d1\u30bf\u30fc\u30f3<\/li>\n<li>\u8981\u7d20\u306e\u5f62\u72b6\uff1a\u30c6\u30ad\u30b9\u30c8\u30ea\u30f3\u30af or \u30dc\u30bf\u30f3\u30ea\u30f3\u30af or \u30d0\u30ca\u30fc\u306a\u3069<\/li>\n<li>\u30dc\u30bf\u30f3\u30c7\u30b6\u30a4\u30f3\uff1a\u8272\u3001\u7e01\u53d6\u308a\u306e\u6709\u7121\u3001\u5f62\u72b6\u3001\u77e2\u5370\u306e\u6709\u7121\u306a\u3069<\/li>\n<\/ul>\n<\/div><\/div>\n<p>\u8a2d\u7f6e\u5834\u6240\u306b\u3088\u3063\u3066\u3001\u3069\u3093\u306a\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u304c\u52b9\u679c\u7684\u306a\u306e\u304b\u3092\u691c\u8a3c\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<h3>3. CTA\u306e\u4f4d\u7f6e\u30fb\u9077\u79fb\u5148\uff08\u5c0e\u7dda\uff09<\/h3>\n<p>CTA\u306f\u300c\u4f4d\u7f6e\u300d\u3084\u300c\u9077\u79fb\u5148\u300d\u306a\u3069\u306e\u5c0e\u7dda\u8a2d\u8a08\u3082\u91cd\u8981\u3067\u3059\u3002\u9069\u5207\u306a\u4f4d\u7f6e\u306bCTA\u3092\u7f6e\u304f\u3053\u3068\u3067\u3001Web\u30da\u30fc\u30b8\u306b\u8a2a\u554f\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u3092\u3001\u6b21\u306e\u884c\u304d\u5148\u306b\u30b9\u30e0\u30fc\u30ba\u306b\u8a98\u5c0e\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u4e00\u822c\u7684\u306b\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u6700\u3082\u8208\u5473\u3092\u6301\u3063\u3066\u8aad\u3093\u3067\u3044\u308b\u5834\u6240\u3084\u3001\u76ee\u306e\u5f15\u304f\u5834\u6240\u3078\u306e\u8a2d\u7f6e\u304c\u52b9\u679c\u7684\u3060\u3068\u8a00\u308f\u308c\u3066\u3044\u307e\u3059\u3002\u3082\u3057\u3082\u719f\u8aad\u30a8\u30ea\u30a2\u306bCTA\u304c\u306a\u3044\u5834\u5408\u306f\u3001CTA\u3092\u8a2d\u7f6e\u3059\u308b\u306e\u306e\u3082\u304a\u3059\u3059\u3081\u3067\u3059\u3002A\/B\u30c6\u30b9\u30c8\u3067\u5b9f\u969b\u306b\u52b9\u679c\u304c\u3042\u308b\u306e\u304b\u3001\u8a66\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<div id=\"attachment_11570\" style=\"width: 660px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152647\/36.png\" data-rel=\"lightbox-image-5\" data-magnific_type=\"image\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img decoding=\"async\" aria-describedby=\"caption-attachment-11570\" class=\"wp-image-11570\" src=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152647\/36-300x200.png\" alt=\"CTA\u306e\u4f4d\u7f6e\u30fb\u9077\u79fb\u5148\u306e\u4f8b\" width=\"650\" height=\"433\" srcset=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152647\/36-300x200.png 300w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152647\/36-1024x683.png 1024w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152647\/36-768x512.png 768w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/06\/05152647\/36.png 1200w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/a><p id=\"caption-attachment-11570\" class=\"wp-caption-text\">CTA\u306e\u4f4d\u7f6e\u30fb\u9077\u79fb\u5148\u306e\u4f8b<\/p><\/div>\n<h3>4. \u30d5\u30a9\u30fc\u30e0<\/h3>\n<p>\u7533\u3057\u8fbc\u307f\u30d5\u30a9\u30fc\u30e0\u3084\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u306f\u3001\u6539\u5584\u3059\u308b\u3053\u3068\u3067\u6210\u679c\u304c\u51fa\u3084\u3059\u3044\u8981\u7d20\u306e1\u3064\u3067\u3059\u3002<\/p>\n<p>\u30d5\u30a9\u30fc\u30e0\u5165\u529b\u306f\u30e6\u30fc\u30b6\u30fc\u306e\u624b\u9593\u304c\u304b\u304b\u308b\u9805\u76ee\u3067\u3059\u3002\u5165\u529b\u9805\u76ee\u304c\u4e0d\u5fc5\u8981\u306b\u591a\u304b\u3063\u305f\u308a\u3001\u5165\u529b\u3057\u305a\u3089\u3044\u753b\u9762\u3060\u3063\u305f\u308a\u3059\u308b\u3068\u3001\u96e2\u8131\u306b\u3064\u306a\u304c\u308b\u6050\u308c\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u4f01\u696d\u5074\u304c\u5fc5\u8981\u306a\u60c5\u5831\u304c\u53d6\u5f97\u3067\u304d\u3001\u3055\u3089\u306b\u30e6\u30fc\u30b6\u30fc\u306b\u3068\u3063\u3066\u3082\u4f7f\u3044\u3084\u3059\u3044\u30d5\u30a9\u30fc\u30e0\u306b\u306a\u308b\u3088\u3046\u6539\u5584\u3092\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<h2>A\/B\u30c6\u30b9\u30c8\u306e\u5b9f\u65bd\u30d5\u30ed\u30fc<\/h2>\n<p>\u5b9f\u969b\u306bA\/B\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3059\u308b\u969b\u306e\u30d5\u30ed\u30fc\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002\u3053\u308c\u306fWeb\u30b5\u30a4\u30c8\u3084LP\u306b\u9650\u3089\u305a\u3001\u4e00\u822c\u7684\u306aA\/B\u30c6\u30b9\u30c8\u3067\u6d3b\u7528\u3067\u304d\u307e\u3059\u3002<\/p>\n<div id=\"attachment_11447\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/05\/30113558\/ab_41.png\" data-rel=\"lightbox-image-6\" data-magnific_type=\"image\" data-rl_title=\"A\/B\u30c6\u30b9\u30c8\u306e\u5b9f\u65bd\u30d5\u30ed\u30fc\" data-rl_caption=\"\" title=\"A\/B\u30c6\u30b9\u30c8\u306e\u5b9f\u65bd\u30d5\u30ed\u30fc\"><img decoding=\"async\" aria-describedby=\"caption-attachment-11447\" class=\"wp-image-11447\" src=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/05\/30113558\/ab_41-300x175.png\" alt=\"A\/B\u30c6\u30b9\u30c8\u306e\u5b9f\u65bd\u30d5\u30ed\u30fc\" width=\"600\" height=\"350\" srcset=\"https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/05\/30113558\/ab_41-300x175.png 300w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/05\/30113558\/ab_41-1024x597.png 1024w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/05\/30113558\/ab_41-768x448.png 768w, https:\/\/img2.line-sm.com\/blog\/wp-content\/uploads\/2024\/05\/30113558\/ab_41.png 1200w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><p id=\"caption-attachment-11447\" class=\"wp-caption-text\">A\/B\u30c6\u30b9\u30c8\u306e\u5b9f\u65bd\u30d5\u30ed\u30fc<\/p><\/div>\n<div class=\"st-mybox st-mybox-class\" style=\"background:#ffffff;border-color:#ccc;border-width:2px;border-radius:2px;margin: 25px 0 25px 0;\"><div class=\"st-in-mybox\">\n<ol>\n<li>A\/B\u30c6\u30b9\u30c8\u5168\u4f53\u306e\u76ee\u7684\u3068\u30c6\u30b9\u30c8\u65b9\u91dd\u3092\u7acb\u3066\u308b<\/li>\n<li>\u4eca\u56de\u306e\u30c6\u30b9\u30c8\u3067\u53d6\u308a\u7d44\u3080\u8981\u7d20\u3092\u9078\u629e\u3059\u308b<\/li>\n<li>\u30c6\u30b9\u30c8\u30d1\u30bf\u30fc\u30f3\u3092\u4f5c\u6210\u3059\u308b<\/li>\n<li>\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3059\u308b<\/li>\n<li>\u30c6\u30b9\u30c8\u7d50\u679c\u3092\u5206\u6790\u3057\u6539\u5584\u3059\u308b<\/li>\n<\/ol>\n<\/div><\/div>\n<p>\u9806\u756a\u306b\u898b\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>1. A\/B\u30c6\u30b9\u30c8\u5168\u4f53\u306e\u76ee\u7684\u3068\u30c6\u30b9\u30c8\u65b9\u91dd\u3092\u7acb\u3066\u308b<\/h3>\n<p>\u307e\u305a\u3001A\/B\u30c6\u30b9\u30c8\u306e\u76ee\u7684\u3092\u8a2d\u5b9a\u3057\u3001\u30c6\u30b9\u30c8\u65b9\u91dd\u3092\u7acb\u3066\u307e\u3059\u3002\u4ee5\u4e0b\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u660e\u78ba\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<div class=\"st-mybox st-mybox-class\" style=\"background:#ffffff;border-color:#ccc;border-width:2px;border-radius:2px;margin: 25px 0 25px 0;\"><div class=\"st-in-mybox\">\n<ol>\n<li>\u4f55\u3092\u76ee\u7684\u3068\u3059\u308b\u304b\u3092\u691c\u8a0e\u3059\u308b\uff08\u4f8b\uff1a\u7533\u3057\u8fbc\u307f\u7387\u3092\u25ef%\u30a2\u30c3\u30d7\u3055\u305b\u308b\uff09<\/li>\n<li>\u76ee\u7684\u3092\u963b\u5bb3\u3057\u3066\u3044\u308b\u8981\u56e0\u3092\u30ea\u30b9\u30c8\u30a2\u30c3\u30d7\u3059\u308b<\/li>\n<\/ol>\n<\/div><\/div>\n<p>\u76ee\u7684\u3092\u963b\u5bb3\u3057\u3066\u3044\u308b\u8981\u56e0\u306e\u30ea\u30b9\u30c8\u30a2\u30c3\u30d7\u3067\u306f\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u8996\u70b9\u3067\u30c1\u30a7\u30c3\u30af\u3057\u3066\u3044\u304d\u3001\u6539\u5584\u3057\u305f\u3044\u8981\u7d20\u3092\u6d17\u3044\u51fa\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u30e6\u30fc\u30b6\u30fc\u8996\u70b9\u3067\u6539\u5584\u5bfe\u8c61\u306e\u5a92\u4f53\uff08Web\u30b5\u30a4\u30c8\u306a\u3069\uff09\u3092\u64cd\u4f5c\u3057\u306a\u304c\u3089\u3001\u30de\u30a4\u30ca\u30b9\u30dd\u30a4\u30f3\u30c8\u3092\u66f8\u304d\u51fa\u3059<\/li>\n<li>\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u3084Google Analytics\u306a\u3069\u3092\u898b\u306a\u304c\u3089\u30dc\u30c8\u30eb\u30cd\u30c3\u30af\u306b\u306a\u3063\u3066\u3044\u308b\u30dd\u30a4\u30f3\u30c8\u3092\u767a\u898b\u3059\u308b<\/li>\n<\/ul>\n<div class=\"st-mybox st-mybox-class\" style=\"background:#ffffff;border-color:#ccc;border-width:2px;border-radius:2px;margin: 25px 0 25px 0;\"><div class=\"st-in-mybox\">\n<p><strong>\u3010\u88dc\u8db3\u3011<\/strong><\/p>\n<p>\u30e6\u30fc\u30b6\u30fc\u306e\u8996\u70b9\u3067\u4f7f\u3044\u3065\u3089\u3055\u3092\u30ea\u30b9\u30c8\u30a2\u30c3\u30d7\u3057\u3066\u3044\u304f\u969b\u3001\u300c\u30da\u30eb\u30bd\u30ca\u300d\u3092\u4f5c\u6210\u3057\u3066\u3044\u308b\u3068\u8996\u70b9\u306e\u30d6\u30ec\u3092\u9632\u3052\u307e\u3059\u3002\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308b\u300c\u30da\u30eb\u30bd\u30ca\u300d\u3068\u306f\u3001\u81ea\u793e\u306e\u304a\u5ba2\u69d8\u306e\u50cf\u3067\u3059\u3002\u300c\u5e74\u9f62\u300d\u300c\u52e4\u52d9\u3057\u3066\u3044\u308b\u4f1a\u793e\u300d\u300c\u5f79\u8077\u300d\u300c\u696d\u52d9\u5185\u5bb9\u300d\u300c\u62b1\u3048\u3066\u3044\u308b\u8ab2\u984c\u300d\u306a\u3069\u3092\u8a73\u3057\u304f\u8a2d\u5b9a\u3057\u3001\u67b6\u7a7a\u306e\u304a\u5ba2\u3055\u307e\u50cf\u3092\u4f5c\u308a\u51fa\u3057\u307e\u3059\u3002\u30da\u30eb\u30bd\u30ca\u304c\u8a2d\u5b9a\u3067\u304d\u308c\u3070\u3001\u81ea\u5206\u304c\u305d\u306e\u30da\u30eb\u30bd\u30ca\u306b\u306a\u3063\u305f\u3064\u3082\u308a\u3067\u78ba\u8a8d\u3059\u308b\u3053\u3068\u3067\u3001\u6539\u5584\u70b9\u306b\u6c17\u3065\u304d\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<\/div><\/div>\n<h3>2. \u4eca\u56de\u306e\u30c6\u30b9\u30c8\u3067\u53d6\u308a\u7d44\u3080\u8981\u7d20\u3092\u9078\u629e\u3059\u308b<\/h3>\n<p>\u6d17\u3044\u51fa\u3057\u305f\u6539\u5584\u30dd\u30a4\u30f3\u30c8\u306e\u4e2d\u3067\u3001\u4eca\u56de\u306e\u30c6\u30b9\u30c8\u5bfe\u8c61\u3092\u9078\u3073\u3001\u30b4\u30fc\u30eb\u3092\u8a2d\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<div class=\"st-mybox st-mybox-class\" style=\"background:#ffffff;border-color:#ccc;border-width:2px;border-radius:2px;margin: 25px 0 25px 0;\"><div class=\"st-in-mybox\">\n<ol>\n<li>\u4eca\u56de\u306e\u30c6\u30b9\u30c8\u3067\u306f\u4f55\u3092\u6539\u5584\u3059\u308b\u304b\uff08\u4f8b\uff1a\u30c8\u30c3\u30d7\u30da\u30fc\u30b8\u306e\u7533\u3057\u8fbc\u307f\u30dc\u30bf\u30f3\uff09<\/li>\n<li>\u8a08\u6e2c\u3059\u308b\u30b4\u30fc\u30eb\u5730\u70b9\u306f\u4f55\u306b\u3059\u308b\u304b\uff08\u4f8b\uff1a\u300c\u30af\u30ea\u30c3\u30af\u7387\u300d\u3068\u300c\u7533\u3057\u8fbc\u307f\u7387\u300d\uff09<\/li>\n<\/ol>\n<\/div><\/div>\n<p>\u30c6\u30b9\u30c8\u5bfe\u8c61\u3092\u9078\u3076\u969b\u306f\u3001\u3088\u308a\u52b9\u679c\u304c\u898b\u8fbc\u3081\u305d\u3046\u306a\u8981\u7d20\u304b\u3089\u53d6\u308a\u7d44\u3080\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002<\/p>\n<h3>3. \u30c6\u30b9\u30c8\u30d1\u30bf\u30fc\u30f3\u3092\u4f5c\u6210\u3059\u308b<\/h3>\n<p>\u6b21\u306b\u3001\u30c6\u30b9\u30c8\u30d1\u30bf\u30fc\u30f3\u3092\u4f5c\u6210\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<p>\u901a\u5e38\u3001Web\u30b5\u30a4\u30c8\u3084LP\u3067\u3042\u308c\u3070\u3001\u73fe\u72b6\u3067\u904b\u7528\u3055\u308c\u3066\u3044\u308b\u3082\u306e\u304c1\u3064\u76ee\u306e\u30d1\u30bf\u30fc\u30f3\u3068\u306a\u308a\u3001\u65b0\u3057\u304f\u4ed6\u306e\u30d1\u30bf\u30fc\u30f3\u3092\u7528\u610f\u3057\u307e\u3059\u3002\u307e\u305f\u3001A\/B\u30c6\u30b9\u30c8\u3068\u3044\u3063\u3066\u3082\u30012\u30d1\u30bf\u30fc\u30f3\u3060\u3051\u3067\u306f\u306a\u304f\u30013\u3064\u4ee5\u4e0a\u306e\u30d1\u30bf\u30fc\u30f3\u3092\u4f5c\u6210\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u306b\u3088\u3063\u3066\u4e0a\u9650\u304c\u3042\u308b\u5834\u5408\u3084\u3001\u30d1\u30bf\u30fc\u30f3\u3092\u5897\u3084\u3057\u30b5\u30f3\u30d7\u30eb\u6570\u304c\u591a\u304f\u5fc5\u8981\u306b\u306a\u308b\u5834\u5408\u30012\u301c3\u30d1\u30bf\u30fc\u30f3\u3067\u8a66\u3059\u30b1\u30fc\u30b9\u304c\u4e00\u822c\u7684\u3067\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3092\u4f5c\u6210\u3059\u308b\u5834\u5408\u306f\u3001\u300c\u30da\u30eb\u30bd\u30ca\u300d\u306e\u8996\u70b9\u3067\u898b\u305f\u3068\u304d\u306b\u3069\u3093\u306a\u5370\u8c61\u306b\u306a\u308b\u306e\u304b\u3082\u5fd8\u308c\u306a\u3044\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002\u3088\u304f\u8a00\u308f\u308c\u3066\u3044\u308b\u3088\u3046\u306b\u3001\u6574\u3063\u305f\u30c7\u30b6\u30a4\u30f3\u304c\u6210\u679c\u304c\u51fa\u308b\u3001\u3068\u3044\u3046\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u3069\u3093\u306a\u30e6\u30fc\u30b6\u30fc\u306b\u3068\u3063\u3066\u3082\u300c\u898b\u3084\u3059\u3044\u3001\u6c17\u4ed8\u304d\u3084\u3059\u3044\u3001\u308f\u304b\u308a\u3084\u3059\u3044\u300d\u3068\u3044\u3046\u30dd\u30a4\u30f3\u30c8\u306f\u5927\u5207\u3067\u3059\u3002<\/p>\n<h3>4. \u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3059\u308b<\/h3>\n<p>\u6b21\u306f\u3001\u30c6\u30b9\u30c8\u306e\u5b9f\u65bd\u3067\u3059\u3002\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u306a\u3069\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u304c\u4e00\u822c\u7684\u3067\u3059\u3002<\/p>\n<p>\u305d\u308c\u305e\u308c\u306e\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u3067\u8a2d\u5b9a\u3092\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002\u3053\u306e\u969b\u3001A\/B\u30c6\u30b9\u30c8\u306e\u6ce8\u610f\u70b9\u3067\u8aac\u660e\u3057\u305f\u3088\u3046\u306b\u3001\u300c2\u9031\u9593\u4ee5\u4e0a\u300d\u300c\u30b5\u30f3\u30d7\u30eb\u6570\u306f\u6570\u767e\u301c\u6570\u5343\u300d\u306e\u6761\u4ef6\u3092\u6e80\u305f\u3059\u3088\u3046\u306b\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3057\u307e\u3059\u3002<\/p>\n<h3>5. 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